Podcast


Central Problem

Šklovskij addresses the fundamental question of the essence of art and poetry: what makes something “artistic”? Against the dominant theory of Potebnja — according to which “art is thought realized through images” and the function of the image is to economize mental energy — Šklovskij proposes a radically opposite theory.

The central problem is the automatization of perception: in everyday life, actions and objects become mechanical, perceived through “recognition” rather than “vision”. Life itself “vanishes into nothingness” when it passes unconsciously. Art exists precisely to counter this process, to restore the sensation of life, to make “the stone stony”.

The theory of economy of energy (Spencer, Avenarius) may hold for practical language, but is fundamentally wrong when applied to poetic language, which operates according to completely different laws.

Main Thesis

Šklovskij‘s central thesis is that the purpose of art is defamiliarization (ostranenie): making objects “strange”, difficult, in order to prolong and intensify perception. Art serves not to simplify but to complicate, not to economize energy but to expend it.

Defamiliarization (Ostranenie): The fundamental device of art consists in “removing the object from the automatism of perception”. Not calling the object by its name, describing it as if seen for the first time, using unusual designations. The result is vision rather than recognition.

Poetic Language vs. Practical Language: Poetic language must have a “foreign and surprising” character (Aristotle). It is a language “impeded, tortuous, difficult” — the opposite of economy. Prose is customary, economical, regular language; poetry is the deliberate construction of difficulty.

Poetic Image vs. Prosaic Image: The prosaic image is a means of abstraction (saying “watermelon” for “ball” abstracts a quality); the poetic image is a means to intensify the impression, to create heightened perception.

Artistic Rhythm: Poetic rhythm also does not follow the law of economy. Prosaic rhythm automatizes (marching in time is easier); artistic rhythm consists in the violation of expected rhythm, creating unpredictability that prevents automatization.

Historical Context

The essay was written in 1917, a crucial moment for Russian Formalism. Šklovskij and his colleagues at OPOJAZ (Society for the Study of Poetic Language) — including Jakobson, Ejchenbaum, Tynjanov — were developing a new approach to literature that rejected both biographism and sociologism.

The main polemical target is Potebnja and his school, which had dominated Russian literary theory with the formula “art = thought through images = economy of energy”. This theory had been adopted by the Symbolists (Andrej Belyj, Merežkovskij) but, according to Šklovskij, fundamentally confused poetic and practical language.

The context also includes Jakubinskij‘s discoveries about the difference between the phonetics of poetic and practical language — early empirical evidence of the “non-coincidence of the two languages”. The essay is part of a methodological revolution seeking the “internal laws” of literature.

Philosophical Lineage

flowchart TD
    Aristotle[Aristotle] --> Language[Foreign Language]
    Potebnja[Potebnja] --> Image[Art as Image]
    Spencer[Spencer] --> Economy[Economy of Energy]
    Image --> Critique[Šklovskij's Critique]
    Economy --> Critique
    Critique --> Šklovskij[Šklovskij]
    Šklovskij --> Formalism[Russian Formalism]
    Šklovskij --> Jakobson[Jakobson]
    Formalism --> Structuralism[Structuralism]
    Šklovskij --> Brecht[Brecht]

    class Aristotle,Potebnja,Spencer,Šklovskij,Jakobson,Brecht internal-link;

Key Thinkers

ThinkerDatesMovementMain WorkCore Concept
Šklovskij1893-1984Russian FormalismArt as TechniqueDefamiliarization, impeded language
Potebnja1835-1891LinguisticsNotes on the Theory of LiteratureArt as thought through images
Jakobson1896-1982Russian FormalismFundamentals of LanguagePoetic function, metaphor/metonymy
Tolstoj1828-1910Russian LiteratureCholstomer, War and PeaceMaster of defamiliarization
Spencer1820-1903PositivismPhilosophy of StyleEconomy of mental energy

Key Concepts

ConceptDefinitionRelated to
Defamiliarization (Ostranenie)Device that makes the object “strange” to remove it from perceptual automatismŠklovskij, Russian Formalism
AutomatizationProcess by which repeated perceptions become mechanical and unconsciousPerception, Phenomenology
Vision vs. RecognitionSeeing the object in its fullness vs. identifying it by few traitsŠklovskij, Aesthetics
Impeded languagePoetic language that is “difficult, tortuous” and slows perceptionPoetics, Linguistics
Poetic imageMeans to intensify the impression, not to abstractŠklovskij, Rhetoric
Device (Priëm)Identifiable and analyzable artistic techniqueRussian Formalism, Narratology

Authors Comparison

ThemeŠklovskijPotebnjaTolstoj
Function of artRestore sensation of lifeEconomize mental energyTouch moral conscience
ImageMeans of intensificationMeans of simplificationInstrument of truth
PerceptionMust be prolonged, difficultMust be facilitatedMust be renewed
Poetic languageImpeded, foreignEconomical, familiarSimple but defamiliarizing

Influences & Connections

Summary Formulas

  • Šklovskij: Art exists to restore the sensation of life through defamiliarization — making difficult what is automatic, making seen what is merely recognized.
  • Potebnja: Art is thought through images that economizes mental energy by bringing the unknown closer to the known — a theory rejected by Šklovskij as confusion between practical and poetic language.
  • Tolstoj: Master of defamiliarization: describes flogging, property, theater, war as if seen for the first time, tearing them from automatism.

Timeline

YearEvent
1835-1891Potebnja develops theory of art as thought through images
1914Šklovskij publishes The Resurrection of the Word
1916Founding of OPOJAZ in Saint Petersburg
1917Šklovskij publishes “Art as Technique”
1925Šklovskij publishes Theory of Prose
1936Brecht develops Verfremdungseffekt, influenced by the Russian concept

Notable Quotes

“And so life vanishes into nothingness. Automatization eats away at things, at clothes, at furniture, at our wives, and at our fear of war.” — Šklovskij

“The purpose of art is to impart the sensation of things as they are perceived and not as they are known; the technique of art is to make objects ‘unfamiliar’, to make forms difficult.” — Šklovskij

“Poetic language is a language of construction. Prose is ordinary language: economical, regular, easy.” — Šklovskij